News Room
Press ReleasesClick-to-Call Influences More Than $1 Trillion in U.S. Consumer Spending
New BIA/Kelsey Industry Watch report examines the growing importance of call commerce. CHANTILLY, Va. (July 27, 2016) – A new Industry Watch report from BIA/Kelsey examines one of the most under-recognized areas of the media and advertising worlds: call commerce....
New BIA/Kelsey Report Examines Opportunities for Selling SEO and Social Automation to SMBs
Companion webinar on Aug. 9 will look at how solution providers can expand their product mix to include SEO and social marketing services and deliver comprehensive marketing automation strategies for SMBs. CHANTILLY, Va. (July 18, 2016) – A new sponsored research...
Location-Targeted Mobile Ad Spend to Reach $29.5B in the U.S. in 2020
Native social advertising will represent more than one-quarter (28.1%) of U.S. local-targeted ad spend by 2020, pulling market share from search and display. CHANTILLY, Va. (June 16, 2016) – In the spring update to its U.S. Local Advertising Forecast 2016, BIA/Kelsey...
U.S. Local Ad Revenues to Exceed $172B in 2020
The spring update to BIA/Kelsey’s U.S. Local Advertising Forecast 2016 reveals local media will experience consistent growth from 2015-2020 at 4.2% CAGR. CHANTILLY, Va. (June 2, 2016) – In the spring update to its U.S. Local Advertising Forecast 2016, BIA/Kelsey...
U.S. Local TV Station Over-the-Air Ad Revenues Expected to Reach $20.8 Billion in 2016
U.S. Local TV stations experiencing higher than anticipated ad revenues in 2016 due in part to protracted presidential primary season and stronger economic data. CHANTILLY, Va. (May 9, 2016) – BIA/Kelsey, advisor to companies in the local media industry, forecasts...
Chatbots, Online-to-Offline, Geo-Fencing, Location Data and Digital Innovation Top the Agenda at Next Month’s BIA/Kelsey ENGAGE Conference
#BIAKENGAGE, May 16-18, in Austin, to feature winning case studies about delivering local #advertising and #marketing solutions for enterprises and SMBs. CHANTILLY, Va. (April 14, 2016) – The latest innovations and best practices in local advertising and marketing...
Best-Selling Author and Media Theorist Steven Johnson to Headline #BIAKENGAGE Conference, May 16-18, in Austin
Case-study driven agenda will examine best practices for delivering local advertising and marketing solutions in the constantly shifting local commerce universe. CHANTILLY, Va. (April 4, 2016) – BIA/Kelsey today announced best-selling author and media theorist Steven...
Overall U.S. Radio Industry Revenues Down Slightly to $14.7 Billion in 2015
After a year at number two, Hubbard Radio’s WTOP-FM, in Washington, DC, reclaims the top spot among the top 10 revenue-generating U.S. radio stations in 2015. CHANTILLY, Va. (March 30, 2016) – After sitting at number two in 2014, Hubbard Radio’s Washington, DC news...
BIA/Kelsey Announces Winners of 2016 GOLOCAL Awards
GOLOCAL recognizes the best local marketing initiatives of brands, franchises and multi-location businesses. CHANTILLY, Va. (March 23, 2016) – BIA/Kelsey today announced the winners of the 2016 GOLOCAL Awards, recognizing successful local marketing initiatives...
BIA/Kelsey Announces Finalists for 2016 GOLOCAL Awards; Winners to Be Announced at BIA/Kelsey BRANDS Conference, March 22, in NYC
GOLOCAL recognizes the best local marketing initiatives of brands, franchises and multi-location businesses, which BIA/Kelsey estimates will spend $61 billion on local media and marketing in 2016. CHANTILLY, Va. (March 15, 2016) – BIA/Kelsey today announced the...
Press Relations
Interview requests, media inquiries, conference press passes, please contact:
Robert Udowitz | (703) 621-8060
MacKenzie Lovings | (703) 802-2991